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Meta copied Twitter with Facebook, IG subscription plan – Users

Oluwanifemi Ojo
Oluwanifemi Ojo

Some users of Facebook and Instagram have said the Chief Executive Officer of Meta, Mark Zuckerberg, has copied Musk’s Twitter ads free paid subscription plan.

This followed the announcement of the CEO on Sunday about its plan to begin a paid subscription service that allows users of Instagram and Facebook to verify their accounts.

Recall that Musk, who had purchased Twitter in October 2022 announced his plans in  January 2023 to put a price on zero advertisement for Twitter users.

According to Elon’s tweet, “Ads are too frequent on Twitter and too big. Taking steps to address both in coming weeks.

“Also, there will be a higher priced subscription that allows zero ads”

Since there was barely a one month difference between Musk’s plans to monetize ads free packages on Twitter, and Zuckerberg’s plan to do something similar, some users of Instagram and Facebook presumed that he had copied Elon Musk.

Meta’s new subscription plans can be likened to the recently revamped Musk’s Twitter service known as Twitter Blue which gives a verification badge after a monthly fee is paid.

Zuckerberg said that the Meta Verified, which will begin in Australia and New Zealand this week, will allow users “verify your account with a government ID, get a blue badge, get extra impersonation protection against accounts claiming to be you, and get direct access to customer support.”

A social media consultant Matt Navarra, said, “it’s not surprising that Meta is rolling out its own subscription plan since the concept has already been tested by competing social media platforms such as Elon Musk’s Twitter Blue.”

Responding to Zuckerberg’s Facebook post on the paid subscription plan, a user, Aaron Ghirardelli, said, “Similar to what Musk is doing at Twitter ?”

Isaac Kuria commented, ” Hahaha.. learning from Elon Musk how to really enterprise on this technology.”


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