Business

Why Henessy is most preferred luxury alcohol in Nigeria – Report

The favourite cognac brand in Nigeria and all of Africa is Hennessy, a French brand owned by Mot Hennessy (a subsidiary of LVMH), according to a recent consumer study by market research company Sagaci Research. According to The Times, only 4% of Africans presently consume brandy and cognac, with English-speaking areas driving demand, according to […]