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Business

Apple warns of worsening memory shortage

The global memory shortage dominated tech earnings season this week, with Apple CEO Tim Cook warning that it is only the beginning. “We believe memory costs will drive an increasing impact on our business,” Cook said in the Q&A portion of his company’s earnings call on Thursday after repeatedly telling analysts that the company faced […]

Tech

Apple to add Siri AI mode to iPhone camera in iOS 27

Apple is reportedly preparing to embed artificial intelligence more deeply into the iPhone camera app by introducing a new Siri-powered mode in its upcoming iOS 27. Apple will relocate its Visual Intelligence feature, currently tied to the Camera Control button, directly into the camera app, Bloomberg reported on Wednesday. It will appear as one of […]

Tech

Apple unveils discounted subscription option for App Store developers

Apple is introducing a new App Store subscription option designed to help developers win more subscribers through discounted, long-term pricing. Announced on Monday, the feature allows users to pay monthly while committing to a 12-month auto-renewing plan. In return, developers can offer lower rates to customers in exchange for steadier, more predictable revenue over time. […]

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Who is John Ternus, Apple incoming CEO?

After 15 years, Tim Cook is set to step down as Apple CEO, passing the role to John Ternus, the company’s senior vice president of hardware engineering. Beginning September 1, Ternus will take charge of one of the world’s most valuable companies. Ternus has spent nearly half his life at Apple. At 51, he has […]

Apple CEO Tim Cook visits China amid iPhone sales decline
Tech

Apple CEO Tim Cook to step down after 14-year run

Apple announced on Monday afternoon that Tim Cook will step down as CEO, a position he has held since 2011 after taking over from the late Steve Jobs. Senior Vice President of Hardware Engineering John Ternus will assume the role of chief executive on September 1. Cook will transition to the role of executive chairman, […]

Tech

Apple escalates app store battle, plans supreme court appeal

Apple is gearing up to bring its App Store dispute with Epic Games before the United States Supreme Court. In a recent filing, the iPhone maker indicated it intends to ask the Court to review another element of the protracted case concerning App Store fees. Meanwhile, Apple requested a pause on the appeals court’s ruling […]

Tech

UK fines Apple £390,000 over Russian streaming payments

The UK government has imposed a £390,000 fine on an Apple subsidiary for violating sanctions against Moscow through payments made to a Russian streaming service. Apple Distribution International, headquartered in the Republic of Ireland, directed a UK-based bank to process two payments to a company owned by a sanctioned Russian entity. The payments, totalling more […]

Do these seven things if your phone is hacked
Business Tech

No iPhone hacked with Lockdown feature turned on – Apple

Almost four years after rolling out its advanced security feature, Lockdown Mode, Apple says it has not documented any instance of a device being successfully compromised while the setting was enabled. The company introduced Lockdown Mode as an optional, high-security safeguard aimed at protecting users from sophisticated cyber threats, including spyware and targeted surveillance. “We […]

Tech

Apple plans to introduce ads in maps app

Apple is reportedly planning to introduce ads in the Apple Maps app. An announcement could come as early as this month, with the ads expected to roll out to iPhones by summer, according to Bloomberg. The system would likely function similarly to ads on Google Maps and Yelp, allowing businesses and brands to bid for […]

Tech

Apple acquires MotionVFX to boost video editing ecosystem

Apple has acquired video editing company MotionVFX, known for producing plugins, templates and visual effects tools compatible with Apple’s Final Cut Pro. “We are extremely excited to share that MotionVFX is joining the Apple team to continue to empower creators and editors to do their best work,” the startup said on its website Monday. “From […]

Tech

Apple unveils AirPods Max 2 with improved audio

Apple on Monday launched the AirPods Max 2, the highly anticipated follow-up to its premium 2020 headphones. The new model is priced at $549 and comes with active noise cancellation, Apple’s audio-focused H2 chip, enhanced sound quality, and support for live translation. Apple will open pre-orders on March 25, with availability expected early next month. […]

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