About a month after Elon Musk selected Linda Yaccarino as the new CEO of Twitter, Yaccarino tweeted late on Monday that she had started working for the social media business.
According to Reuters, she tweeted: “It happened – first day in the books!” without providing any specifics.
At a time when Twitter has been attempting to reverse a decline in ad income, the former head of advertising at NBCUniversal, Yaccarino, has been named CEO.
Previously, Musk, the company’s CEO since purchasing Twitter for $44 billion in October of last year, promised that Yaccarino will assist in creating an “everything app.”
The journey begins and we cannot wait to see as it unfolds.
