Google’s parent company, Alphabet, intends to restructure a sizable portion of its 30,000-person ad sales division.
According to The Information, Sean Downey, who is in charge of managing Google’s ad sales to large clients in the Americas, announced at a department-wide meeting last week that the company intends to reorganize its ad sales teams. He did not, however, say if this would involve layoffs.
Google planned to reassign staff members at its sizable customer sales unit who manage connections with key advertisers in order to condense staff, potentially through layoffs.
The report also added Google is planning to reorganize as a result of its increased reliance on machine learning techniques to assist users in purchasing more advertisements on YouTube, its search engine, and other services.
Alphabet revealed plans to eliminate 12,000 jobs globally in January of this year, which equates to 6% of its total staff.
