Anthropic said on Friday that it is rolling out Claude Design, an experimental tool that enables users to create visuals such as prototypes, slide decks, one-pagers, and other materials using Claude.
The company said the feature is aimed at founders, product managers, and others without formal design experience who need an easier way to communicate their ideas.
With Claude Design, users simply describe what they want, and Claude generates a first draft.
They can then refine the visuals through direct edits or additional prompts.
For instance, a user could prompt Claude to “prototype a serene mobile meditation app with calming typography, subtle nature-inspired colors, and a clean layout.”
After generating the initial design, users can adjust elements such as the color palette, typography size, or request additional features like a dark mode toggle.
Although Claude Design might appear to rival Canva, which has recently enhanced its own AI tools, Anthropic told TechCrunch that the new feature is designed to work alongside such platforms, not replace them.
The company said Claude Design is aimed at users who are not beginning in a traditional design app but want to quickly transform ideas into visual formats.
Once teams develop presentation decks or prototypes, they can export them as PDFs, shareable links, or PPTX files, or transfer them to Canva.
According to Anthropic, after being imported, the files remain fully editable and support collaboration.
Claude Design can also apply a company’s design system across every project it generates, ensuring the output aligns with the organization’s broader visual identity.
Anthropic said the tool achieves this by analyzing a company’s codebase and existing design files.
Teams can further customize these components and manage multiple design systems within the platform.
The new product runs on Claude Opus 4.7 and is available in research preview to Claude Pro, Max, Team, and Enterprise subscribers.
The launch underscores Anthropic’s continued expansion into the enterprise and prosumer markets as competition heats up in AI workplace tools.
In January, the company introduced Claude Cowork, an agentic assistant designed to handle complex tasks.
