Verve, Africa’s leading homegrown payment card brand, has announced its lineup of partners for the eighth edition of VerveLife Africa’s largest fitness party, scheduled for November 1 at the Eko Hotel Convention Centre, Lagos.
According to a statement, this year’s event, now a staple on the continent’s fitness and lifestyle calendar, will deliver an even more vibrant experience, supported by top-tier partners including Google Play as co-headline sponsor, along with Interswitch, Quickteller, Carloha Chery, Hygeia HMO, Pocari Sweat, and Reelfruit.
The addition of Google Play as a co-headline sponsor brings a strong digital lifestyle dimension to VerveLife 8.0. Leveraging its ecosystem of apps and entertainment platforms, Google Play aims to help participants integrate fitness, wellness, and fun into their everyday lives—highlighting that healthy living can be both exciting and tech-driven.
Meanwhile, Carloha Chery’s involvement introduces a touch of luxury mobility to the event, offering attendees the chance to connect with the Chery brand, celebrated for its innovation, advanced technology, and contemporary design.
Meanwhile, Quickteller, Interswitch’s flagship consumer payments platform, will facilitate seamless, secure, and cashless transactions throughout the event, reinforcing VerveLife’s commitment to innovation and convenience.
In line with its holistic wellness focus, Hygeia HMO joins as the official health and wellness partner, providing on-site health checks, preventive care tips, and access to wellness resources. These initiatives aim to help participants maintain their health and fitness goals well beyond the event.
Commenting on the partnerships, Tomi Ogunlesi, Divisional Head of Brands, Communications, Content, and CSR at Interswitch Group, described VerveLife as more than just a fitness event, but a holistic lifestyle movement that inspires wellness, connection, and balanced living.
Speaking on the partnerships, Tomi Ogunlesi, Divisional Head, Brands, Communications, Content, and CSR at Interswitch Group, said VerveLife is more than just a fitness event, it is a holistic lifestyle movement that promotes wellness, community, and vibrant living.
“Over the years, VerveLife has grown into much more than a fitness event; it’s a lifestyle movement,” Ogunlesi said. “We are thrilled to welcome Google Play, Carloha Chery, Hygeia HMO, and Reelfruit as partners for VerveLife 8.0. Their collaboration aligns perfectly with our vision of blending wellness, lifestyle, and technology. This year’s edition will deliver an experience that transcends fitness to enrich every aspect of everyday life.”
VerveLife 8.0 will feature its signature blend of high-energy workout sessions, wellness masterclasses, health talks, and a thrilling afterparty—now enriched with expanded lifestyle experiences through its diverse network of partners. Each participating brand will deliver unique engagements designed to elevate the overall participant experience.
Now in its eighth year, VerveLife has grown into one of Africa’s most anticipated fitness and lifestyle festivals, drawing thousands of fitness enthusiasts, wellness advocates, and lifestyle brands in a dynamic celebration of health, culture, and community.
