Electric car maker, Tesla has introduced a new referral programme that allows customers to receive additional incentives through recommendations from current customers.
For customers in the US who buy the Model 3 or Model Y, the incentive, which Tesla called “Refer and Earn” on its websites, is comparable to $500 in cashback. Additionally, three months of the Full Self-Driving capability is included in the U.S. incentives.
According to the regional websites of the corporation, the programme was launched on Friday in Tesla’s key markets, including the US, China, Germany, France, Canada, Mexico, Hong Kong, and Singapore.
Employee and loyalty discounts have historically been employed by established automakers to reduce sticker prices.
Tesla has up to now concentrated on making real-time adjustments to prices listed on its websites after previously discontinuing the referral programme because it was too expensive. According to analysts, it just brought back the referral programme to increase sales.