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Seven Up unveils new products

Bisola David
Bisola David
Seven Up unveils new products

The Seven-Up Bottling Company has launched two innovative and refreshing drinks: the D’Vybe-flavored carbonated soft drink and the Hydr8 100-carbonated isotonic drink. During the two-day “Jolibration” launch event in the heart of Lagos, customers, celebrities, and socialites from Lagos attended the VIP launch.

According to a statement from the company, SBC meticulously assembled the Jolibration experience to provide guests with an up-close and personal look at each of the innovative products that have been introduced.

“Hydr8 100, a carbonated isotonic drink with vitamins and electrolytes, is available in three different flavours: strawberry, pineberry, and tangy twist.” the statement stated.

“Hydr8 100 is intended to support users in maintaining their everyday activities while replenishing, refreshing, and rehydrating their bodies as they lose electrolytes.”

“D’Vybe is a sweetened carbonated soft drink available in two interesting flavours: ginger and chapman. Its tagline, “Make Every Moment a Vybe,” is quite appealing.

During the introduction of the two brands to the Nigerian market, SBC’s General Manager of Marketing, Segun Ogunleye, said: “SBC’s dedication to innovation, quality, and customer satisfaction is demonstrated by both D’Vybe and Hydr8 100.”

“At Seven-Up Bottling Company, our customers continue to be the center of our business, and it is from this that we draw inspiration for our marketing and innovation efforts. As a company, we are dedicated to achieving customer happiness and delight, and we are excited to launch D’Vybe, a sweetened carbonated soft drink, and Hydr8 100, a carbonated isotonic drink.”

By being accessible and reasonably priced, both companies aim to provide greater value to the customer while still satisfying the wide range of likes and preferences that they may have.

These latest options, like our current lineup, have been thoughtfully crafted to cater to our customers’ changing needs and preferences. Extensive research and development went into creating Hydr8 100 and D’Vybe, which are designed to satisfy the highest criteria for quality, satisfaction, flavour, and refreshment.

“We are eager for customers to experience the invigorating flavour and thrill that Hydr8 100 and D’Vybe provide. You may easily find both drinks at the closest retailers.”


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