OpenAI launches cost effective GPT-4o mini

Alex Omenye
Alex Omenye
A photo taken on October 4, 2023 in Manta, near Turin, shows a smartphone and a laptop displaying the logos of the artificial intelligence OpenAI research laboratory and ChatGPT robot. (Photo by MARCO BERTORELLO / AFP) (Photo by MARCO BERTORELLO/AFP via Getty Images)

OpenAI, the creator of ChatGPT, announced on Thursday the launch of GPT-4o mini, a smaller and more cost-effective AI model aimed at broadening its customer base by reducing costs and energy consumption.

Backed by Microsoft, OpenAI is a leading player in the AI software sector, striving to enhance affordability and speed for developers building applications based on its models. This move comes amidst intensified competition from tech giants like Meta and Google, who are aggressively expanding their market share.

Priced at 15 cents per million input tokens and 60 cents per million output tokens, GPT-4o mini is over 60% cheaper than its predecessor, GPT-3.5 Turbo, according to OpenAI.

OpenAI highlighted that GPT-4o mini currently surpasses the GPT-4 model in chat preferences and achieved an 82% score on the Massive Multitask Language Understanding benchmark. MMLU evaluates language models’ capabilities in textual intelligence and reasoning across various domains, indicating improved real-world applicability.

Comparatively, GPT-4o mini’s MMLU score outperformed Google’s Gemini Flash at 77.9% and Anthropic’s Claude Haiku at 73.8%, underscoring its competitive edge in language understanding and usage.

Due to their smaller size, these models require less computational power, making them a more economical option for businesses aiming to integrate generative AI into their operations with limited resources.

OpenAI stated that ChatGPT’s Free, Plus, and Team users can access GPT-4o mini starting Thursday, replacing GPT-3.5 Turbo, while enterprise users will gain access from next week onwards.


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