Google launches AI chatbot in Europe, Brazil

Alex Omenye
Alex Omenye

Alphabet on Thursday, announced that it would launch Bard, an artificial intelligence chatbot, in Europe and Brazil.

The product’s biggest growth since its February introduction, pitting it against ChatGPT, a rival supported by Microsoft.

With the help of generative artificial intelligence, human-sounding programmes like Bard and ChatGPT can converse with users and respond to a wide range of questions. The products have sparked cautious excitement across the globe.

Companies have hopped on the AI bandwagon and committed billions of dollars in the hopes of boosting cloud and advertising revenue. The billionaire Elon Musk also unveiled his much-anticipated artificial intelligence business, xAI, earlier this week. The team at xAI includes several former Google, Microsoft, and OpenAI experts.

Bard now has new features that are applicable globally from Google as well.

“Starting today, you can collaborate with Bard in over 40 languages, including Arabic, Chinese, German, Hindi and Spanish,” Jack Krawczyk, Google senior product director said in a blog post.

Users can change the tone and manner of Bard’s comments, according to him, choosing from simple, long, short, professional, or casual options. They can use graphics in prompts, export code to other locations, and pin or rename discussions.

Local privacy regulators had delayed Bard’s introduction in the EU. Since then, according to Krawczyk, Google has met with the watchdogs to reassure them on matters pertaining to openness, choice, and control.


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