The Federal Government has entered a two-year partnership with Bloomberg to promote foreign investment and highlight Nigeria’s economic opportunities.
This collaboration was announced following a meeting between the Finance Minister and Coordinating Minister of the Economy, Wale Edun, and Bloomberg’s Global Director, Nicole Keefe, held in Abuja.
The initiative aims to leverage Bloomberg’s global reach to attract investors and enhance Nigeria’s international economic profile.
Keefe emphasized the company’s commitment to reshaping Nigeria’s global narrative by utilizing its extensive media network.
“We aim to showcase Nigeria’s achievements and opportunities, addressing outdated or negative perceptions that might deter investors,” she said.
The partnership will emphasize key sectors of Nigeria’s economy, showcasing initiatives like the Real Estate Investment Fund and ongoing gas pipeline projects.
Edun underscored the critical role of strategic communication in promoting Nigeria’s economic progress.
He highlighted that effectively presenting government initiatives would create a favorable investment climate and draw global investors to the country.
The initiative aims to position Nigeria as a leading destination for foreign investment by addressing investor concerns and highlighting the country’s economic resilience and growth potential.